Customer stories

How insight-driven teams go from idea 
to impact

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How Askable Plus helped Macquarie University make informed decisions within three weeks

"In the middle of the presentation, my manager wrote to me and said, 'this is fantastic.' So he was really happy"

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"Askable gives us direct access to the right customers to build rapport right from the start. Considering the sensitive nature of our projects, this is the biggest value Askable provides that no other recruitment panel matches in the market."

Kath Rochjadi
Digital Customer Experience Research Manager

"We have found Askable to be incredibly reliable. They are easy and efficient to deal with, provide great quality participants, and allow us to deliver our projects within very tight time frames."

Mat Lyons
Experience Researcher and Psychologist

"Askable makes recruiting participants super simple and straightforward. I love that we can hand pick exactly who we want, and the level of customer service you guys give is insane!"

Jamil Premji
User Researcher

"Being able to interview 100s of real humans in such a natural way to supercharge the discovery phase is something most teams are dreaming of — at scale, fast and with high quality."

Jo Pforr
Product and Innovation Lead,

Australian Payments Plus

How News Perform took an early strategic pivot with Askable’s Continuous Discovery

“We were quite surprised early on to find that the biggest problem was an awareness problem.”

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Askable definitely saves time and money, but I think ultimately we just wouldn't have the same quality of insightful conversation and therefore decision-making without it.

Chris Piper
Senior Product Designer,
News Perform

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