The roadmap to UXR influence

Let’s be real—being a UX pro isn’t just about doing good research. It’s about getting your research heard, respected, and acted on. And that’s where things often get... complicated.

If you’re tired of feeling like a back-seat driver in key decisions, this guide will show you how to become the navigator steering your organisation toward research-driven success.

This guide offers you practical strategies for:

• Earning trust and building influence: learn how to position your team as trusted advisors instead of research order-takers.‍
• Crafting compelling narratives: discover storytelling techniques that turn dry data into insights that captivate and convince.‍
• Aligning with business goals: get insider tips on aligning your research with what the execs care about—so they actually pay attention.‍
• Creating a seat at the table: find out how to embed UXR into product strategy and roadmaps, ensuring you’re not just heard, but sought out.

Who is it for

This eBook is designed for anyone looking to up their UXR game and boost their team’s strategic clout:‍

• ‍UX researchers who want to go beyond the lab and into the boardroom.‍
• Product managers keen to collaborate more effectively with UXR teams and drive research-informed decisions.‍
• Design leads aiming to embed research into the design process and advocate for user-centric solutions.‍
• Senior executives who are ready to harness the power of research to drive innovation and growth.

Regardless of the size of your team, this guide will help you shift gears from back-seat research to front-and-center influence.

Ready to chart your course and start making real impact? Download it now and start steering your organisation toward smarter, research-driven decisions.